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Gerson and Co Original Pomade Review
Ladies and Gentlemen, I am proud to announce this new boy (pomade) on the block from Singapore by Gerson and Co. With their first version of the Original Pomade, this brand strives to craft that perfect hair product with the great hold and shine, withstanding the humidity.
This is a very good sign as more brands around the region such as the Gold Fingers Company and The Apothecary Malaysia are looking to formulate products to combat the humid environment here in Southeast Asia.
I have personally met the founders of this brand and boy, there’s no question about their passion to ensure men like us to get the best formulated pomade. We could even talk about pomades all day long. These days, there are more hair product brands that are just white label and ride on the same formula. Gerson & CO is not one of them. Having developed their own formula, they ensure their products are well in control, from the ingredients used up to ensuring the products get into the hands of their customer safely. So, let’s waste no time and dive into them!

Brand
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Origin
Singapore
Type
Water based Pomade
Design and Packaging
The design is very modern and slick. From the look and feels of it, you can tell it is premium quality for the modern gentlemen. Housed in a black amber jar, the ingredients and instruction to use are well-labeled on it. The overall product weighs at 100ml. Definitely, you can bring them onboard on a flight. A thumbs up for them for taking this into consideration.
Scent
The scent is on the sweet side like caramel, a refreshing cologne-like product that is not overpowering. I would imagine suit up gentlemen wearing these all day.

Application
The Gerson & Co Original Pomade has soft gel-like purple red texture. Scooping out was easy. It does feel similar to the Daimon Barber No. 5 Fixing Pomade
For this test, I tried it on a blow dry hair. It require around 2 finger scoops to style my (short) hair and the application was a breeze. There was no tugging during the styling process, and it definitely gives a good shine (wet) look. After a few minutes, it did not feel tight and there’s no serious hardening, the hair are well in place and holds pretty well.
Shine
Medium Shine. But becomes Matte after 4hours
Volume
It does provide a good amount of volume especially when style with hair dryer. The volume hold pretty well almost throughout the day.
Strength
- Strong Hold. It does give a strong hold most of the day, and assures you that it holds pretty well.
- Suitable for indoor and light outdoor activities. However, not advisable for highly intense sports activities as it is water based.
Endurance
I would say it is on the high side. A little restyling required after 6 hours with some water. Other than that, not much adjustment is required. I would say it’s endures similar to the Arcadian Clay Pomade, but not as long as the Flagship’s Black Ship Pomade.
Restyling
Definitely restyle with water either using a comb or fingers. Not advisable to do it without water as it does feel dry a little after a couple of hours.
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Washability
Easy with water
Hair Types
- Thickness – Fine to Thick Hair
- Works great for both Straight, Wavy
Hairstyles
Pompadour, Quiff, Spiky Side Parting, Comb back, Side Swept-Brush Up
(See hairstyles here )
Ingredients
Water, Ceteareth-25, Sodium cocoamphoacetate, Glycerein, Propylene Clycol, Essence, Coumarin, Peg-8 Dimenthicone, Phenoxyethanol, Methylparaben, Tetrasodium EDTA, Caramel
Verdict
The Gerson and Co Original Pomade is definitely worth every penny to be spent on. It’s has a good strong hold, easy to style and very price friendly. The only slight concern is that this is not a paraben free product. But I believe the founders are still constantly improving the products to finder healthier ingredients. Other than that, this is also a travel friendly product, you can bring them to the gym easily or fly with you any where. I am very much looking forward to their next product in line ;)
As an appreciate to you all readers of Urban Oak out there, here’s a 20% discount code – URBAN20 for you to try it out!
Promo Code
URBAN20
Price
Original Price: SGD $25
With Promo Code: SGD $20
Ship Worldwide
Overall Performance of Gerson & Co
Hold Power: ★★★★★
Shine: ★★★☆☆
Endurance ★★★★☆
Washability:★★★★★
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Carefully reviewed and curated men’s grooming brands for your personal care routine