ORIEN’T Clay Pomade Review


Welcome back everyone! After a week break here in Singapore, we are excited to share with you this new brand from Taiwan – ORIEN’T. From the brand name itself (probably inspired by the word – Oriental), it speaks a lot of how much the company has ensured their asian oriental culture is significantly embedded as they build these amazing range of men’s grooming products. It feels fresh definitely as we are seeing more products are coming from Asia.

This brand emphasis of using natural ingredients, being organic (certified by ECOCERT) and free from animal testing. Today, we will be looking their Clay Pomade. We took this product and put into test in our hot and humid climate of Singapore. Let’s see how it fared!






Water Soluble Clay Pomade


A huge thumbs up for their packaging. Housed in a glossy, black-brownish bottle jar, packaged in a box together with a thank you plus how to guide car (See Image below). To be consistent to its oriental branding, it has glossy gold stripes around the box, and its logo on the cover is bronze in colour. Feels like a product used by an emperor of the modern days! Some of it’s instructions are bilingual, catering to both english only or mandarin only speaking customers.




Citrus Bergamot Scent. Fresh

Texture & Application

Most of the clay pomades usually requires more pressure to scoop out, but this with ease, as soft as the Shehvoo’s Ocean Clay. It has a smooth texture and rubbing on the hand is almost like a cream product. This product can be applied both dry and damped hair. However, for this review, I did it on the a dry hair first.

After rubbing on hair to apply some heat, applying on hair was easy at first. It does feel a bit dry as expected because it’s a matte clay product. You will immediately feel the medium to strong hold immediately takes place. If you need some restyling,  just use a dry comb or fingers, it will be sufficient to be restyled to your handsomeness.



Matte – Zero Shine

Strength & Endurance

  • Medium Strong Hold.

  • Suitable for indoor and mild outdoor activities – walking

  • Restyling with dry comb or finger is sufficient


Front View: 8 A.M. (Before)

One of the best matte product out there in terms of hold and easiness to style


Front View: 8 P.M. (After)


Side View: 8 A.M. (Before)


Side View: 8 P.M. (After)

Style still remain after multiple pint of beers and commuting under the heat. Could have easily restyle better by combing;)


One round of shampoo is all you need to get it all out

Hair Types

  • VolumeLow to High Volume Hair

    1. ThicknessFine to Thick Hair

    2. Straight, Wavy


Messy Pompadour,Quiff, Side Parting Undercut, Comb-back

(See hairstyles here )


  • Epilobium Fleischeri Extract – Special care for oily scalp. A rare mountain plant from Swiss Alps, which is rich in flavonoids & tannins (Oenothein A & B), it has sebum production reduction and anti-inflammatory properties.

  • Chamomilla Recutita (Matricaria) Flower Extract – Anti free radical, sun protection and reduces scalp irritation (free radical damage contributes to hair loss). Certified organic by ECOCERT

  • Diatomaceous Earth – Absorb excess sweat on hair & scalp.

  • Rice Bran Oil, Sunflower (Seed) Oil & Grapeseed Oil – Nourish, strenghten hair and protect it from sunscreen damage.

  • Beeswax & Candelilla Wax– natural holding material, which could also seal in moisture and prevent hair breakage

  • Certified organic by ECOCERT

  • Other ingredients: Aqua, Kaolin Bentonite, Soy Wax, Vegetable based Emulsifying Wax, Soy Lecithin Rice Bran Oil, Hydrogenated Castor Oil, Glycerin, Sodium Levulinate, Sodium Anisate, Methypropanediol, Capryly Glycol, Phenylpropanol


Overall, I think this is a considerable strong hold product with very easy restyling. It doesn’t weighs your hair down but in fact it does gives some texture and volume. If you spend of the time in air-conditioned offices with a few commuting in a day, this is a great product.

HoldPower: ★★★★☆



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